We're a talented group that loves to Build Together, constantly Seeking Perpetual Evolution, and Strive for Excellence.
View Open PositionsWe’ve been working since the early days in building a world-class Organizational Culture as the core of everything we do.
We've always believed that building a successful team requires more than hiring talented individuals. It requires world-class individuals with shared mindsets around values and execution, forming a fantastic team that constantly evolves, can quickly adapt to changes, and chooses collaboration over competition.
With that in mind, we developed our current Mindset Principles, divided into Value principles and Execution Principles.
What we value in relationships and in the way we interact with others.
How we tackle every goal, every task, and every challenge.
We make sure everything we do is fully aligned with our Principles. This happens from the first interaction that a potential candidate has with Simetrik and all the way through the employee journey.
These are some of our rituals and practices that best exemplify our approach to cultural scaling:
We run weekly All Hands, with a monthly session around Culture, with activities that foster participation and aim for everyone to better understand a particular aspect of our Culture.
We run lean 360 Pulses to understand our team's performance, including their understanding of our Principles. This raises our talent bar and helps us foster a High-Performance and Perpetual Evolution Culture.
We constantly have 1:1s and focus groups around Culture with our team to understand the way they are experiencing and living our Culture. Additionally, we run semi-annual eNPS surveys to gather feedback on our team's overall experience.
Alejandro is the Co-founder and CEO at Simetrik. He kicked off his entrepreneurial experience in 2011 by founding Inclava Labs, a provider of specialized web and mobile solutions. In 2014, he became the CTO of Mesfix, an electronic trading platform, which helps small and medium-sized companies to obtain liquidity by selling their invoices receivable at a discount.
Through this Endeavor community company, he met Santiago Gómez, who is today his partner and COO at Simetrik. In 2016, Alejandro founded Ropeo, a last-mile logistics and clothing e-commerce platform where Santiago Gómez, initially joined him as an advisor and angel investor and later in 2017 as co-founder and CMO.
Santiago Gómez is the co-founder and COO of Simetrik. He began his professional career in the entrepreneurship ecosystem at Endeavor Colombia, a global organization that promotes high-impact entrepreneurship. He was in charge of the Emprende País program, an initiative by Endeavor and the Bolívar Davivienda Foundation to strengthen high-potential growth companies. Later, he led the ScaleUp Tech acceleration program for Endeavor and JP Morgan. In 2015, he met his future partner, Alejandro Casas. Alejandro was then the CTO of a company in the Endeavor community, and a couple of years later, he founded Ropeo, an e-commerce platform for clothing and last-mile logistics. Initially, Santiago served as an advisor and angel investor for Ropeo, but in 2017, he left Endeavor to work as a co-founder and CMO of this startup.
We are thrilled to see Simetrik's Culture flourish as our team expands with fantastic worldwide talent.
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